Jill Graziano Named President and COO of United Memorial Medical Center

Batavia, NY — June 17, 2025- Rochester Regional Health (RRH) announced today that Jill Graziano, RN, BSN, MBA, will expand her leadership responsibilities to serve as President and Chief Operating Officer of United Memorial Medical Center (UMMC), in addition to her current role as President and COO of Unity Hospital.

A dynamic and highly accomplished healthcare executive, Graziano has guided Unity Hospital through a period of exceptional progress; achieving significant advancements in operational efficiency, team member engagement, financial performance, and quality of care. With more than a decade of leadership experience at Rochester Regional Health, including serving as Senior Vice President overseeing Extended Care, Pharmacy, and Care Management Operations, she brings deep expertise in managing complex care delivery systems.

"Jill’s track record of delivering results, building strong cross-functional teams, and leading through complexity makes her exceptionally well-suited to guide UMMC through its next chapter,” said Jennifer Eslinger, President of Health Care Operations and COO at Rochester Regional Health. “Her expanded role will support deeper integration, shared best practices, and a steadfast focus on delivering exceptional care to the Batavia community and surrounding areas.”

Graziano will collaborate closely with teams at both Unity Hospital and United Memorial Medical Center to advance shared goals, enhance operational excellence, and ensure a seamless, patient-centered experience. Her leadership will be instrumental in unifying care efforts across Rochester Regional Health’s western region, strengthening services and access for the communities we serve.

“It’s an honor to take on this expanded role and continue serving the incredible teams at both Unity Hospital and United Memorial Medical Center,” said Jill Graziano. “I’m inspired every day by the dedication of our caregivers and team members, and I look forward to working together to strengthen care, improve access, and build healthier communities across our region.”

A highly respected and trusted leader within RRH, Graziano is known for her collaborative approach, deep commitment to team members and patients, and the strong relationships she has built across the organization and community. This leadership transition reinforces Rochester Regional Health’s commitment to delivering high-quality, compassionate care and strengthening health services in Batavia and beyond.

Prior to joining RRH, Graziano served as Director of Marketing Strategy for Excellus BlueCross BlueShield. She holds an MBA from the University of Rochester’s Simon Business School and a BS in Nursing from SUNY College at Brockport.

This announcement is part of a broader leadership transition at Rochester Regional Health. As part of this transition, former Rural Hospitals President Dan Ireland has officially assumed the role of Chief Nursing Executive and Patient Care Officer for the health system. In addition, Michael Rulffes, MBA has been appointed President and COO of Clifton Springs Hospital & Clinic and Newark-Wayne Community Hospital.

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About Rochester Regional Health

Rochester Regional Health is an integrated health services organization serving the people of Western New York, the Finger Lakes, St. Lawrence County, and beyond. The system includes nine hospitals; primary and specialty practices, rehabilitation centers, ambulatory campuses and urgent care facilities; innovative senior services, facilities and independent housing; a wide range of behavioral health services; and Rochester Regional Health Laboratories and ACM Global Laboratories, a global leader in patient and clinical trials. Rochester Regional Health is the Rochester region's second-largest employer.